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Side-by-side pricing breakdown, hidden costs, and negotiation intel for both tools. Verified July 2, 2026.
| RocketReach | Adapt | |
|---|---|---|
| Starting price | $69/mo | $490/yr |
| Pricing model | Credit-Based | Credit-Based |
| Free trial | — No | ✓ Yes |
| Annual only | ✓ No | ✓ No |
| Plans | 3 tiers | 3 tiers |
| Hidden costs | 3 flagged | 4 flagged |
| Last verified | July 2, 2026 | July 11, 2026 |
Free plan available (5 lookups/month).
Free plan available (25 email credits and 25 enrichment credits/month).
RocketReach has limited negotiation leverage on individual plans. Team plans (2+ users) have more flexibility.
Adapt publishes pricing transparently, limiting negotiation on standard plans. The Custom tier is negotiable based on team size and volume commitment.
The right choice depends on your team size, workflow, and priorities. A few context-specific scenarios:
Data quality, deliverability, and coverage vary by region and use case — these comparisons are based on pricing structure only. Evaluate both tools on a trial before committing.