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Sales Intelligence

Cognism Pricing

Phone-verified B2B data with best-in-class EMEA coverage and compliance.

Quote OnlyVerified February 1, 2026Annual contracts onlyVisit Cognism →
~$15,000/yrStarting price
2Plans available
NoFree option
3Hidden cost warnings

Pricing Plans

as of February 1, 2026
Grow
Custom
contact sales
  • Core contact & company data
  • Global database access
  • Unrestricted views & exports*
  • CRM integrations (all plans)
  • Salesforce included
  • GDPR & CCPA compliant
Elevate
Custom
contact sales
  • Everything in Grow
  • Intent data (Bombora)
  • Real-time hiring signals
  • Funding round alerts
  • Technographic insights
  • Diamond Data (phone-verified)

Hidden Costs

3 items
Why this matters
The advertised starting price is rarely the price you pay at scale. These are the costs buyers most commonly encounter after signing — ones that aren't prominently disclosed on the pricing page.
No self-serve option
Every purchase requires a sales conversation. There is no way to sign up online. Budget for time spent in the sales process.
Annual contracts only
Cognism does not offer monthly billing. Minimum commitment is one year.
Diamond Data premium
Phone-verified mobile numbers ("Diamond Data") are a premium feature not included in base Grow plans.

Negotiation Reality

What we know

Cognism is negotiable at EOQ/EOY. Teams switching from ZoomInfo or Apollo have leverage. EMEA coverage is a genuine differentiator that limits price competition in that region.

General tips
  • —Ask at end-of-quarter — sales reps have monthly and quarterly targets
  • —Get competing quotes before your first call
  • —Ask specifically about first-year discounts vs. renewal rates
  • —Request a multi-year rate even if you plan to buy one year

Compare Cognism with alternatives

See how it stacks up against ZoomInfo, Apollo.io, Lusha.

Open Comparison Tool →

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