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Sales Intelligence

Lead411 Pricing

Unlimited B2B data platform with verified emails, direct dials, and Bombora intent data built into every plan.

Flat RateVerified March 16, 2026Visit Lead411 →
$49/user/moStarting price
3Plans available
TrialFree option
4Hidden cost warnings

Pricing Plans

as of March 16, 2026
Spark
$49
/user/mo · billed monthly, no contract. Annual billing available.
  • 1,000 exports/mo
  • Unlimited contact viewing
  • Verified emails & direct dials
  • Chrome extension
  • 25+ CRM integrations
  • 7-day free trial (50 leads)
  • Unused credits roll over (2x cap)
Ignite
$150
/user/mo · billed monthly, no contract. Annual billing available.
  • 1,000 exports/mo
  • Bombora intent data included
  • Growth intent triggers
  • Reach email automation
  • CRM Enhancer (auto-refresh)
  • Team management & reporting
Blaze
$5,000
/yr · (~$417/mo) 5 users included — $500/user/yr for additional seats, annual contract
  • Unlimited exports
  • 5 users included
  • $500/user/yr for additional seats
  • Bombora intent add-on: $750/seat/yr (12 topics, unlimited changes)
  • Full API access
  • Dedicated CSM
  • Priority support
  • 10% off/yr on 2-year contract, 20% off/yr on 3-year contract

Prices shown reflect first-hand vendor research, third-party procurement data, and publicly available information as of the date noted. Actual pricing may vary based on contract size, negotiation, and vendor discretion. How we research pricing →

What trips people up about Lead411's pricing

Lead411's pricing is unusually straightforward compared to competitors, but there are a few things worth understanding. The Spark plan includes 1,000 exports/mo. Overage exports cost $0.50 each. Bombora intent data — one of Lead411's key selling points — isn't included until Ignite. On Blaze, intent is an add-on at $750/seat/year. The multi-year discount structure is among the most aggressive in this space: 10% off per year on a 2-year deal, 20% off on a 3-year deal.

Hidden Costs

4 items
Why this matters
The advertised starting price is rarely the price you pay at scale. These are the costs buyers most commonly encounter after signing — ones that aren't prominently disclosed on the pricing page.
Spark export cap hits fast
1,000 exports/mo is generous for most users, but active SDRs doing real outbound at scale will still want to monitor usage. Overage exports cost $0.50 each.
Bombora intent is a paid add-on on Blaze
Intent data is not included in the $5,000 Blaze base price. Add $750/seat/yr for Bombora intent (12 topics). A 5-user team adding intent to all seats costs an additional $3,750/yr.
Rollover is capped
Unused exports roll over but cap at 2x your monthly allocation (2,000 max on Spark). Credits are lost on cancellation.
Annual billing required for best price
Annual billing available at a discount. Check with Lead411 directly for current annual rate.

Real-World Pricing Scenario

what you'll actually pay
Scenario: 5-rep sales team on Blaze plan
List price
$7,500/yr (1 user base + 4 additional at $500/user)
What you should pay
$5,000/yr
How to get there

A rep offered up to 5 users included in the $5,000 Blaze price — effectively getting 4 extra users for free. Always ask before accepting the list rate. Locking into a 2-year deal gets 10% off per year, 3-year gets 20% off per year. Lead411 competes aggressively on price vs ZoomInfo and will negotiate hard to win deals.

Negotiation Reality

What we know

Lead411 is among the more negotiable tools in this category. A rep offered up to 5 users included in the $5,000 Blaze price — list rate is 1 user. Always ask before accepting. Multi-year contracts unlock meaningful discounts — 10% off per year on a 2-year deal, 20% off per year on a 3-year deal. They compete aggressively on price vs ZoomInfo and Apollo and offer contract buyout options in some cases.

Negotiation intel is based on first-hand vendor research conducted by the SBB team, third-party procurement data, and community-reported contract outcomes. Individual results vary. Discounts are not guaranteed.

General tips
  • —Ask at end-of-quarter — sales reps have monthly and quarterly targets
  • —Get competing quotes before your first call
  • —Ask specifically about first-year discounts vs. renewal rates
  • —Request a multi-year rate even if you plan to buy one year

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